Concepted, collaborated, and created copy for various activations and campaigns. Assets I created are a mixture of OOH, signage, email, print, digital, and video advertisements.

  • The Selfie Studio

    The installation was a way to enhance the properties by allowing shoppers to step aside from a traditional shopping environment and into 5 different worlds.

    The Selfie Studio
  • Summertime Happiness

    A series of events and experiences that visitors can touch, see, and taste "happiness" through the activation.

    Summertime Happiness
  • Created the name of the activation (A play on the film 'Pretty in Pink' using artist's name 'Pretty Done') as well as wrote copy for all the assets.

  • An inspiring activation with immersive photo moments and interactive exhibits based on self-love and positivity.

  • LGS - The Garage Pop-Up Shop

    Came up with the name of the pop up and the teaser for the display window.

    LGS - The Garage Pop-Up Shop
  • 5 Million Love Stories

    A celebration of the 5 million couples who go married in Las Vegas with giveaways, gifts, and more.

    5 Million Love Stories
  • Trick-Or-Chic Halloween Activation

    Trick-Or-Chic Halloween Activation
  • Road Trip: North Pole